Graphic Design

Graphic design has been a passive interest, though it has come up on many occasions. From when my best friend and I started a virtual reality arcade to when a restaurant reached out to me to make their menus, I have been told I simply have a good eye for it. What really made me fall in love with it was designing made-up company logos for Dungeons and Dragons. Even the logo I use for personal things now I made up for a communication network for a sci-fi campaign I ran with my buddies. I am a huge fan of the iteration process: moving things until they make sense and look nice, giving the right feeling of the company and what they represent. Even certain software I have made gets its own logo to go with it. Regardless of if I pick up graphic design seriously or not, it is not a skill I plan on dropping any time soon. I find so much joy in making things that simply look good and serve a function.

I find that often when I look at a company logo, it can be cumbersome. In my head, logos should have a reason to be there: not just some symbol, but a representation of the ethic and value of a company. It should be memorable and grab attention—simple, but easy on the eyes. So many logos are a company mascot nowadays for smaller businesses, but a logo should be timeless. Yes, they will always be updated, but the longer a logo can stick with someone, the more business can be driven by it.